Display Blindness: The Effect of Expectations on Attention towards Digital Signage

@inproceedings{pub4186,
    author = {

Wilmsmann, Dennis
 and 

Müller, Jörg
 and 

Exeler, Juliane
 and 

Buzeck, Markus
 and 

Schmidt, Albrecht
 and 

Jay, Tim
 and 

Krüger, Antonio
},
    title = {Display Blindness: The Effect of Expectations on Attention towards Digital Signage},
    booktitle = {Pervasive 2009. International Conference on Pervasive Computing (Pervasive-09), May 11-14, Nara, Japan},
    year = {2009},
    volume = {5538/2009},
    pages = {1--8},
    publisher = {Springer},
    isbn = {978-3-642-01515-1}
}