Skip to main content Skip to main navigation

Publikation

Gender Differences in the Perception of Gamification Elements for Fitness Systems

Maximilian Altmeyer; Pascal Lessel; Linda Muller; Antonio Krüger
In: Adjunct Proceedings of the 14th International Conference on Persuasive Technology. International Conference on Persuasive Technology (PERSUASIVE-2019), April 9-12, Limassol, Cyprus, ISBN 978-3-030-17286-2, Springer, 2019.

Zusammenfassung

In this paper, we present results from a storyboards-based study (N=178) to assess gender differences in the perception of gamification elements for persuasive fitness systems. We found that females prefer personalized goals and collecting points, while males perceived the persuasiveness of competition and cheating as significantly higher. Our results could be used to tailor gamified, persuasive fitness systems.

Weitere Links